LUNCH N LEARN ON DEMAND

LUNCH N LEARN

“What do you REALLY do?” - Perfectly Positioning your Services

You might describe yourself as a trainer, a facilitator, a learning consultant or an L&D manager…
But what do you REALLY do?
If you’ve ever struggled to get people to sign up to your sessions — or had them cancel at the last minute — you’re not alone. Too often, training is seen as a ‘nice to have’ rather than a valuable solution to a real problem.
In this thought-provoking session, hosted by the brilliant Mike Grocott, we explored how to reposition what you offer – not by focusing on your services, but by clearly articulating the problems you solve, and how you actually help people.
When people understand the value of what you do, they’re far more likely to say yes – whether you’re selling externally as a freelancer, or trying to gain buy-in internally.
Whether you're self-employed or working in-house, you’ll leave with fresh clarity and practical ways to reframe your offer to get better results.